我们在运营虾皮的时候经常会发现一些缩写词。缩写词能够让表达更加地简单,因此我们要去熟悉这些词,以便更好地做shopee运营。
Shopee常见英文缩写
缩写 | 全名 | 解释 |
ABS | Average Basket Size | 平均客单价 |
ADO | Average Daily Order | 平均每日订单量 |
APT | Average Preparation Time | 平均备货时间(准备时间) |
CAT | Category | 品类/类目 |
CB | Cross Border | 跨境销售 |
CCB | Coin Cash Back | 返现项目 |
CFS | Curated Flash Sale | 限时特卖 |
COD | Cash on Delivery | 货到付款 |
CTR | Click Through Rate | 点击率 |
CR | Conversion Rate | 转化率 |
DTS | Days To Ship | 备货天数 |
FSS | Free Shipping Service | 免运项目 |
GMV | Gross Margin Value | 总成交额 |
LSR | Late Shipped Order Rate | 延迟出货率 |
NFR | Non-Fulfilled Order Rate | 订单未完成率 |
MK / MKT | Marketing | 营销 |
ROI | Return on Investment | 投资回报率 |
SBS | Service by Shopee | Shopee海外仓服务 |
SKU | Stock Keeping Unit | 商品数量 |
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